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TOP PRODUCER 7i
CONTACT MANAGER
The Top Producer
7i product suite helps you work more productively,
provide better customer service and sell more real
estate in today's increasingly competitive market.
In addition to industry-standard client management,
scheduling, marketing and listing management tools, Top
Producer 7i includes a wide array of powerful web-based
features that give you unprecedented convenience.
You can access your up-to-date files from any computer
or mobility device 24/7 and have the comfort of knowing
your files are backed up daily. In addition, Top
Producer 7i leverages web-based functionality to manage
your business and communications if you work in a team,
a partnership or with assistants.
7i Dashboard - Your Day at a Glance
The
Dashboard provides a snapshot of the day's activities,
displays new leads and provides shortcuts to many of the
program's main features. Use the Dashboard to stay organized and
efficiently perform tasks from one central location.
Run your Business with our Comprehensive Contact Manager
Top Producer 7i is the most complete Contact Management solution
in the industry, enabling you to store detailed contact
information, notes, multiple addresses and multiple photos for
each contact record. Additionally, the contact record
gives you direct access to Top Producer 7i's marketing,
presentation, listing and closing management features.
Professional Reports, Flyers and CMAs
Make Marketing Easier
Top Producer 7i comes with an extensive marketing library of
letters, emails, postcards, flyers, presentations and community
and school reports. All templates contain time saving
merge fields which automatically include your agent information
and your prospect's or client's contact data so you never have
to re-enter the same information. Easy to create and
distribute, the marketing material is perfect for building
rapport at Open Houses, working with relocations, or inclusion
in email campaigns to your farm and sphere of influence.
Action Plans for Failsafe Follow-up
Top Producer 7i's Action Planner lets you assign an appropriate,
automated follow-up plan to each of your contacts and leads.
Each customizable plan from our extensive library can contain a
series of letters, emails, postcards, calls, to-dos and
appointments that are scheduled to occur on a time-released
basis.

TOP PRODUCER 7I PRODUCT SUITE
Teams/Partners/Assistants
Use Top Producer 7i's advanced Team, Partner and Assistant
features to assign tasks to your team members, schedule meetings
and even share assistants between agents. The flexibility
will save you and your workgroup hours of effort and ensure that
you're always working from the same page. Some of the
powerful team features include the ability to perform group
scheduling, role-based data security and shared assistants
across teams.
Anytime, Anywhere Mobility and Internet Access
Top Producer 7i makes your life easier; go wireless with our
mobility solutions and take all your critical data with you on
your Palm handheld, BlackBerry or Windows Mobile device.
In addition, you can access your Top Producer 7i account from
any PC equipped with an Internet connection and Internet
Explorer.
Top Connector/MLS Connectivity
With Top Connector 7i you can easily import comparable data and
photos into your Top Producer buyer and seller presentations, as
well as listings and closings, saving you hours of data entry
time. Use Top Connector 7i to create winning presentations
with data drawing from your MLS in a fraction of the time that
it would take you to do so manually. It's a perfect
compliment to your Top Producer 7i sales system.
Online Training Makes It Even Easier to be an Expert
Participate in one of our live, instructor-led classes whenever
it's convenient for you. Online Training teaches concepts
designed to help you develop immediate expertise. In
addition to Online Training, our extensive program includes
training DVDs, Top Producer 7i for DUMMIES and QuickStart files
to help you learn Top producer 7i in order to work more
effectively and increase your sales.
Free, Automatic Top Producer 7i Upgrades
Not only will you receive regular feature enhancements at no
extra charge, but they will also be automatically installed for
you.
Protect Your Critical Business Data
Top Producer uses the most advanced data security and backup
technology practices available. With Top Producer 7i, the
integrity and security of your data is guaranteed.
Top Producer Outlook Connector
Do you use Outlook? You can manage your client email
communications from Microsoft Outlook and still take advantage
of Top Producer 7i's contact database and powerful email history
features with Top
Producer Outlook Connector.

TOP
PRODUCER 7i COMMUNITY AND SCHOOL REPORTS
Top Producer 7i now includes comprehensive
Community and School
Reports. These reports will impress your prospects and
clients while assisting them to make the most informed decisions
when buying or selling a home. The Community and School
Reports include detailed demographic, school, employment,
housing and climate information for any U.S. zip code.
Attractive and easy to use, these reports are also perfect for
building rapport at Open Houses, working with relocations, or
inclusion in email campaigns to your farm and sphere of
influence. Additionally, they're a powerful way to show
listing prospects just how thoroughly you'll market their home
and area to buyers.
Features include:
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Attractive,
informative reports to enhance your professionalism
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Full-color
charts and graphs clearly convey community and school
statistics
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Lets you compare
numerous areas or compare an area to its State
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Reports are
automatically branded with your agent information and
personalized for each prospect or client
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Reports can be
created and printed, emailed or web published in minutes
Top Producer 7i's
community and School Reports will demonstrate your commitment to
quality service and community expertise.

TOP PRODUCER MOBILITY PRODUCTS
Designed to work seamlessly with Top Producer 7i, Top Producer's
suite of mobility products keep you connected and enables you to
take your Top producer 7i database on the road.
Top Producer for Windows Mobile Top Producer for Windows Mobile lets you effectively manage your
schedule and contacts, download your Internet leads, manage your
listings and closings from anywhere and synchronize changes
anytime wirelessly. With the power and familiarity of
Windows, Top Producer for Windows Mobile provides you the most
powerful collection of tools while on the road.
Top Producer for BlackBerry Top Producer and the leading wireless email enabled device have
come together to create the ultimate in wireless client
communication. Top Producer for BlackBerry lets you
effectively manage your schedule and contacts, download your
Internet leads, manage your listings and closings from anywhere
and synchronize changes anytime wirelessly.
Top Producer for Palm Easy to use and loaded with real estate specific features,
Top
Producer for Palm lets you effectively manage your schedule and
contacts, synchronize your latest Internet leads, assign
follow-up Action Plans, manage your listings and closings,
scroll through your listing property photos and more.

MARKET SNAPSHOT - YOU ARE THE LOCAL MARKET EXPERT
Demonstrate Local Market Expertise
Market shifts require new strategies. Today's increasingly
sophisticated prospects are inundated with national and local
media which shape their outlook on the health of real estate
markets. The end result for consumers can be quite
confusing at times.
Demanding prospects are therefore quick to identify agents who
can interpret LOCAL market trends and relate them to their
personal plans. They increasingly demand rapid and
relevant answers to such tough questions as:
-
How do actual
listing prices compare to listing prices in my area?
-
How fast are
homes like mine selling right now?
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What is
happening right now within a 5 mile radius of my target
home?
Drip marketing
systems miss the mark by sending "best of intention" newsletters
and household tips that do not address these timely consumer
concerns.
Immediate Response to Timely Concerns
The Market Snapshot helps you to directly answer tough consumer
questions with up-to-the-minute MLS reports - automatically
delivered and updated. The Market Snapshot positions you
to engage prospects from the early stages of their real estate
research.
Real-Time MLS Data with No Human Intervention
Market Snapshot requires no effort on your part. These
valuable MLS reports are automatically sent to prospects within
15 minutes of their request and automatically updated at a
frequency your prospects decide. The service also allows
you to see what consumers are viewing and how often.
The Importance of Interpretation
The Market Snapshot is designed to make your prospects aware of
the many intangibles affecting local market conditions - facts
that don't easily jump off the page. Prospects therefore
view the agent as a problem solver who can make heaps of data
relevant to their pressing and pointed questions.

TOP PRODUCER WEBSITES
Your web presence is an extension of the superior service you
provide to your customers. First impressions are critical
and Top Producer Websites deliver eye-catching and informative
websites that will make the most of that initial impression.
Top Producer raises the industry standard for professional
website design, offering you custom templates designed by
website specialists. Choose from a wide variety of
templates that promote your selling region and market image.
Position Yourself as the Local Community Expert
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Superior
community information and detailed school reports
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Provide access
to all active MLS listings and new property alerts with Top
Producer IDX
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Offer sellers
instant access to property comparables
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Relocation
services and tools
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Over 100
professionally authored articles for home buyers and sellers
Simple To Build
and Manage
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Launch it
yourself in minutes or our web consultants will do it for
you
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Easily customize
the dynamic web presence to your style
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Utilize over 100
visual themes to keep your site fresh and interesting
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View visitor
tracking and site usage statistics
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Includes smart
integration with Top Producer 7i for complete lead
management
and follow-up

TOP PRODUCER IDX
Search the Entire MLS Without Ever Leaving Your Website
Today's home buyers and sellers tend to be very web savvy.
Buyers expect to find up-to-date listings and information on
your website while sellers expect their homes to be prominently
represented. Top Producer IDX allows you to meet your
customer's expectations with the most complete and
cost-effective MLS search service available to Realtors today.
With Top Producer IDX Your Website Will:
-
Allow your
website visitors to choose search parameters and
continuously receive automated property alert email updates
with new listings of interest.
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Automatically
post your listings from MLS to the section of your website
that features your listings.
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Frame all MLS
listings with your personalized branding, including your
marketing and contact information.
-
Allow consumers
to compare up to four side-by-side property descriptions.
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Enable your
registered subscribers to create their own
password-protected section for saving their favorite
listings and searches.
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Offer consumers
multiple lead forms, dynamic maps with aerial images,
Community and School Reports, printable flyers and much
more.
Top Producer IDX
also equips you with the tools to track the actions of
registered site visitors, so you can prioritize your leads and
respond more strategically.

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